YUEXIANHUO RECEIVES PREMIUM GRADE RAW MILK CERTIFICATION AND OFFICIALLY LAUNCHES NEW ORGANIC FRESH MILK PRODUCTS
On August 31st, Junlebao held a press conference in Shijiazhuang, Hebei, announcing that Yuexianhuo has become the first national fresh milk brand to pass the "Premium Grade Raw Milk Certification" by Zhong You Ru. On the same day, the new product "Yuexianhuo Organic Fresh Milk," sourced from the foothills of the Taihang Mountains, was officially launched. At the conference, Wei Lihua, Chairman and President of Junlebao Dairy Group, introduced the technological forces behind Junlebao's high-quality development. He stated that Junlebao will continue to increase R&D investment and uphold the brand commitment of "providing good milk for the Chinese people." Yang Hongbin, Vice President of Junlebao Dairy Group and General Manager of the Fresh Milk Division, shared the growth journey of Yuexianhuo, which achieved a compound annual growth rate of 90% and became a leading high-end fresh milk brand in less than four years. He invited a wide audience to enjoy the freshness together. Adhering to the "User First" Concept, Yuexianhuo...
