From September 19-20, 2023, the Dairy Industry Alliance organized experts to conduct the second re-evaluation and acceptance of the “High-Quality Milk Project for Pasteurized Milk” at Nanjing Wei Gang Dairy.
The acceptance work was led by Wang Jiaqi, Director of the Institute of Food and Nutrition Development at the Ministry of Agriculture and Rural Affairs and Chairman of the National Dairy Technology Innovation Alliance. The evaluation was hosted by Zhang Yangdong, Secretary-General of the National Dairy Technology Innovation Alliance, and Professor Yang Zhangping, Chief Expert of the Jiangsu Dairy Industry Technology System. Members of the expert group from the National Dairy Technology Innovation Alliance participated in the evaluation. Bai Yuanlong, Chairman of Nanjing Wei Gang Dairy Co., Ltd., Vice President Tian Yu, and relevant department heads attended the acceptance evaluation meeting.
During the acceptance process, Nanjing Wei Gang Dairy received high praise from the expert group! The experts unanimously agreed that Nanjing Wei Gang Dairy Co., المحدودة. meets the relevant requirements of the national high-quality milk standards!
Since implementing the high-quality milk project in 2017, Wei Gang Dairy has adhered to the enterprise philosophy of “building farms before developing markets,” always prioritizing quality, freshness, and health in its development. In 2018, three fresh milk products from Wei Gang Dairy passed the high-quality milk project acceptance. In 2019, two new products were added: Wei Gang Zhichun Grass-Fed Fresh Milk and Wei Gang Zhichun Fresh Milk. In 2022, Wei Gang Zhichun High-Quality Fresh Milk was introduced. Over the past seven years, Wei Gang Dairy has undergone semi-annual inspections by the National Dairy Technology Innovation Alliance and multiple third-party evaluations, consistently passing all audits.
The “High-Quality Milk Project” embodies the “Chinese Dream” of providing the nation with good milk. As a dairy enterprise with a 95-year history, Wei Gang Dairy firmly believes that high-quality milk originates from local sources. Creating a high-quality milk that is “warm, loving, and caring” has been the unwavering pursuit and commitment of generations of Wei Gang people.
Wei Gang Dairy actively implements the spirit of advancing high-quality development in the dairy industry, enriching the connotation of the “fresh strategy,” and embarking on an optimization and upgrade layout for the entire industrial chain. This includes accelerating the development of large-scale ecological recycling farming bases, digital smart factories, and green logistics systems, paving the way for a safe, healthy, green, low-carbon, nutritious, and fresh high-quality development path.
On the milk source and production end, Wei Gang has built multiple ecological technology farms and intelligent production bases in East China, managing over 40,000 high-quality dairy cows. They have introduced advanced international production and testing equipment. From production to shipment, each batch of Wei Gang milk undergoes at least 28 rigorous tests to ensure quality and safety.
In the cold chain logistics sector, Wei Gang’s extensive cold chain logistics network covers cities in East, Central, North, and South China. In terms of brand promotion, Wei Gang upholds its health mission, continuously conducting activities like “Fresh Education” and “Ten Thousand People Visit Wei Gang” to strengthen consumer awareness of fresh and good milk and enhance confidence in domestic dairy products.
Over the years, Wei Gang Dairy has focused on the high-quality milk project, adhering to its fresh strategy and striving to protect China’s “milk bottle.” With the long-term goal of “Centenary Freshness, Healthy China,” Wei Gang will continue to uphold its commitment to quality, advocate for a healthy lifestyle, educate on scientific milk consumption, and promote new developments in rural revitalization and Healthy China initiatives.
